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July 9, 2017
Developing successful campaigns
July 9, 2017

Social Media Relations

In the world of “private” journalists, everyone is a mass medium, and can thus affect your reputation.On Twitter people can tell their followers about positive encounters with your business. At a shareholder meeting they might film your speech with their mobile and put it up on YouTube. Being devoted customers, they might run a website for all your other fans. And whenever they discover a scandal, they will pull out the carpet from under you feet.

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